The conference traditionally gathers key experts from the financial and technology sectors to discuss interesting insights, important strategies, exchange of experience and valuable networking.
Valeriy Novikov, Director of Commerce Development at Mastercard Ukraine, presented the latest statistics on cashless payments in his report "Fintech services in retail": 84% of Ukrainians have a bank account, and 9 out of 10 transactions with payment cards are cashless.
"Ukraine is a leading country in terms of the introduction of payment technologies and various digital services, and some of them have become especially relevant during the war. For example, the 'Cash at the checkout' service, which allows you to withdraw cash from your card account at the checkout of a retail outlet when making a cashless payment, has provided Ukrainians with unimpeded access to their account balances. In addition, we are currently actively working on a mirror service, Cash to Card, which allows you to top up your card at the cash desks of retail outlets. Thus, by integrating the service with the Diia app, we managed to increase the limit for a single card top-up tenfold - from UAH 5,000 to UAH 50,000. This approach of cooperation between financial players and various market participants allows us to expand the payment capabilities of users," said Valery Novikov.